Event Title

The effects of race and valence on perceived similarity between self and other

Faculty-Student Collaboration

1

Faculty Sponsor(s)

Brittany Christian, Ph.D.

Project Type

Research in progress

Primary Department

Psychology

Description

We explored the effects of race and valence on perceived similarity between participants and a target person. Participants read a scenario of an African American or European American college student receiving a recent exam score (positive or negative) and then rated their perceived similarity to the target. Race alone did not have a significant impact on similarity. However, participants reported more similarity to the student when the outcome of the exam was positive. This effect was qualified by a significant interaction between valence and race. The current research suggests that the outcome of an event has a greater impact on perceptions of similarity for an African American than a European American target.

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May 31st, 1:00 PM May 31st, 2:00 PM

The effects of race and valence on perceived similarity between self and other

We explored the effects of race and valence on perceived similarity between participants and a target person. Participants read a scenario of an African American or European American college student receiving a recent exam score (positive or negative) and then rated their perceived similarity to the target. Race alone did not have a significant impact on similarity. However, participants reported more similarity to the student when the outcome of the exam was positive. This effect was qualified by a significant interaction between valence and race. The current research suggests that the outcome of an event has a greater impact on perceptions of similarity for an African American than a European American target.