Date of Award

Spring 5-1-2023

Document Type

Honors Project

University Scholars Director

Dr. Christine Chaney

First Advisor/Committee Member

Dr. Jennifer McKinney


gender, incels, hegemony, men, media


In this research paper, I utilize previous research to demonstrate how the history of masculinity in America impacts views of social hierarchy in gendered spaces online. I describe how hegemonic masculinity affects how men view themselves and others to understand why men’s online groups like incels, pick-up artists, men’s rights activists, 4chan, and 8chan develop and thrive by providing men with groups where they can demonstrate hegemonic masculinity to other men through degrading women. Using this framework, I use a binary logistic regression model to quantify the relationship between men’s opinions surrounding internet behaviors and attitudes towards the internet with perceptions of gender roles. I found a statistically significant positive relationship between men who share political opinions online and beliefs that men should be economic providers and women should be caretakers. Findings are discussed in relation to family values, hegemonic masculinity, specific media consumption, and social dominance.


A project submitted in partial fulfillment of the requirements of the University Scholars Honors Program.

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