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This paper addresses the Re-Personalising of Work and Business by Bill Pollard, the long-serving CEO and Chair of the U.S. and global service industry giant ServiceMaster. It uses two frameworks to shed greater light on this story. The first framework is Michael Goldberg’s Narratival Ethics Audit, which explores the role of character/virtue reinforced through connections to story via rituals and traditions. The second framework is the Cambridge UK-based Relationship Foundation’s measure of relational proximity in terms of equality, continuity, multiplexity etc. The mega-theme running through these frameworks, as largely maintained and carried by Pollard and ServiceMaster, is that of the person-alising of work in Pollard’s Christian personalist philosophy and practice.

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