Event Title
Actions and words: Testing the effect of required follow-through on green consumer attitudes.
Faculty-Student Collaboration
1
Faculty Sponsor(s)
Tom Carpenter, Ph.D.
Project Type
Research in progress
Primary Department
Psychology
Description
This study examines the degree people’s attitudes toward the environment change to avoid follow-through and how this attitude-intention gap (Kollmuss & Agyeman, 2002) is moderated by guilt and shame dispositions. Nguyen, Nguyen, & Hoang (2018) demonstrate that individuals generally support the environment in surveys yet not in practice. Additionally, prior research suggests guilt-prone individuals are more honest (Cohen, Kim, Jordan, & Panter, 2016; Cohen, Wolf, Panter, & Insko, 2011). We present data from an ongoing laboratory experiment where expressing green attitudes either requires follow-through or not. We hypothesize that guilt-prone participants will be less likely to abandon green beliefs when doing so is costly.
Copyright Status
http://rightsstatements.org/vocab/InC/1.0/
Additional Rights Information
Copyright held by author(s).
Included in
Actions and words: Testing the effect of required follow-through on green consumer attitudes.
This study examines the degree people’s attitudes toward the environment change to avoid follow-through and how this attitude-intention gap (Kollmuss & Agyeman, 2002) is moderated by guilt and shame dispositions. Nguyen, Nguyen, & Hoang (2018) demonstrate that individuals generally support the environment in surveys yet not in practice. Additionally, prior research suggests guilt-prone individuals are more honest (Cohen, Kim, Jordan, & Panter, 2016; Cohen, Wolf, Panter, & Insko, 2011). We present data from an ongoing laboratory experiment where expressing green attitudes either requires follow-through or not. We hypothesize that guilt-prone participants will be less likely to abandon green beliefs when doing so is costly.
Rights Statement
