Date of Award

Spring 6-3-2016

Document Type

Honors Project

University Scholars Director

Dr. Jeff Keuss

First Reader

Dr. Kenman Wong

Second Reader

Dr. Bruce Congdon

Keywords

Corporate Social Responsibility, Beef Sourcing, Chipotle, Business Ethics, Animal Welfare, Environmental Impact

Abstract

This project is a Corporate Social Responsibility Analysis of Chipotle Mexican Grill that seeks to answer the question: has Chipotle adequately and honestly incorporated Corporate Social Responsibility and stakeholder value creation into their beef sourcing? Industrialized beef production has changed the way we live, making meat more accessible and affordable than ever. In order to provide such a large quantity of beef, sacrifices have been made regarding our health, animal wellbeing, and the environment. Chipotle Mexican Grill claims to source their beef differently, patenting the phrase Food with Integrity. Ultimately, this project will determine whether or not Chipotle provides value for their stakeholders in regards to their beef sourcing, and will be organized into three major categories: consumer health, animal welfare, and environmental impact.

Comments

A project submitted in partial fulfillment of the requirements of the University Scholars Program.